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Agenda | AutoTech: Europe 2023

View, browse and sort the AutoTech: Europe agenda by session type, track and theme.

The Marketability of Subscription Services 1 Year later

Holger Weiss  (CEO & Founder, German AutoLabs)

Scott Lyons  (In Vehicle Content, Services & Tech Partnerships / Co-Founder Ford MakeItDriveable Program, Ford of Europe)

Nils Wollny  (Co-Founder & CEO, Holoride)

David Green  (CTO, Lynk & Co)

Location: Royal 1 & Royal 2

Date: Thursday, November 16

Time: 10:10 am - 11:10 am

Track: Conference Keynotes, Plenary

Session Type: Panel Discussion

Vault Recording: TBD

  • What is the best way to bundle packages and products and what can we expect customers to pay post-purchase?
  • Should services be On Demand or paid on purchase or is it a combination of both? And to what extent does flexibility in models matter?
  • What can the auto industry learn from those who have got it right, such as the gaming industry?
  • To what extent could driving features such as ADAS and automation be available on time-bound subscriptions and delivered via OTA software updates in the future?



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