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15-16th November, 2023

 The Leonardo Royal Berlin Alexanderplatz, Berlin, Germany

Agenda | AutoTech: Europe 2023

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Entertainment on Wheels - Exploring the Video/Entertainment Automotive Opportunity

Scott Lyons  (In Vehicle Content, Services & Tech Partnerships / Co-Founder Ford MakeItDriveable Program, Ford of Europe)

Eli Sessions  (Car Strategy Lead, BBC)

Location: Royal 1 & Royal 2

Date: Wednesday, November 15

Time: 3:00 pm - 3:25 pm

Track: Plenary

Session Type: Fireside Chat

Theme: Innovation

Vault Recording: TBD

  • What viable and innovative business models can be explored in the automotive entertainment space?
  • How do the needs and expectations of broadcasters, streamers and audiences align with this opportunity?
  • How can we overcome the challenge of automotive fragmentation to lower the barrier to entry for resource constrained media companies?
  • What types of content have the power to captivate passengers and drivers?
  • How can cross-manufacturer cooperation help speed adoption and deployment of viable and engaging media solutions?



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